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The House of Marley
The First Eco-Responsible Audio Brand
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The Kase WorldWide
Jewelry inspired In-Ear Headphones Design & Development
LENA Cup USA
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Agricultural & Wine Machinery Distributor New Dealership
Dormans, France

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MOBIUS Case Study

Golden Hearts — A New Way to Measure Humanity
A Case Study in Designing Impact-Based Loyalty

How do we reward generosity—not with money, but with meaning?
In response, we designed Golden Hearts for the Swiss-based foundation GIVING BACK: a next-generation loyalty system that rewards individuals and brands not for what they buy, but for the impact they help create.
Unlike conventional programs tied to consumption, Golden Hearts are non-speculative, non-transferable tokens of verified social good. They’re earned through real-world actions: funding therapy for children, supporting clinics, or triggering donations through in-game missions in the Web3 video game Kafka Effect.
We created a visual and systemic identity that reframes loyalty—offering brands a way to show, not just say, they stand for something. Golden Hearts can be integrated into products, campaigns, and digital experiences, acting as a badge of honor, a trust signal, and a passport to a privileged layer of ethically-aligned offers.
This wasn’t about tech for tech’s sake.
It was about shifting values—from profit-centric incentives to human-centric recognition.
A tool to build community through compassion.
Golden Hearts is not just a rewards program.
It’s a cultural infrastructure for a world where being a good human matters again.
If you’re a brand — join us.
If you’re a creator, a donor, a believer in better — this is yours too.
More info here.






























