REVOLT Group

Building a Scalable Brand System for a New Generation of Urban Assets

Case Study Tags

Product Strategy | Brand Architecture | Strategic Narrative | Identity Systems | Real Estate Development | Hospitality & Lifestyle | Branding

Studio

Los Angeles | Paris

REVOLT Group was conceived to unify and scale a new generation of urban, lifestyle, and hospitality assets under a single, coherent brand system.

The challenge was not only naming and positioning, but designing a system flexible enough to support rapid growth, multiple business units, and future expansion across markets.

Our Role

Our Role

Ateliersavant partnered with REVOLT Group from inception to design the strategic foundation and translate it into a scalable brand system capable of supporting rapid growth across assets, markets, and time.

Our work covered:


  • Defined the strategic positioning and long-term brand intent

  • Built a naming and narrative architecture designed for expansion

  • Established a visual and design system adaptable across assets and contexts

  • Aligned real estate, hospitality, and lifestyle ventures under a single brand logic

The brand system was designed to translate seamlessly across environments, audiences, and touchpoints, from physical spaces to digital experiences.

Our Approach

Our Approach

Rather than designing a static brand, we built a living system, a framework capable of evolving across locations, asset types, and audiences while remaining instantly recognizable.

The strategy balances :

Long-term vision, grounded in operational reality

Premium positioning with accessibility

Architectural, cultural, and commercial coherence

The Outcome

The Outcome

“Before designing anything, we defined a philosophy model — a set of principles governing how the brand should behave, grow, and endure across assets, geographies, and decades.”

“Before designing anything, we defined a philosophy model — a set of principles governing how the brand should behave, grow, and endure across assets, geographies, and decades.”

The 3-5-7 Philosophy embodies Resilience (3), Human Connection (5), and the pursuit of Perfection (7), balancing these principles to create a timeless cycle of growth and fulfillment.

Our philosophy mirrors Indonesia’s ceremonial cycles as a mathematical harmony, balancing spiritual, physical, and universal elements in a rhythm of continual growth and renewal.

REVOLT Group launched with a clear identity, a strong narrative, and a modular brand system designed for speed, consistency, and longevity.


A foundation built not just to launch, but to scale.

The result is a brand system designed to accelerate decision-making, reduce friction, and support growth without dilution.

This philosophy was used as a decision-making tool, informing naming, design choices, tone, and expansion strategy at every stage.

Ateliersavant was founded to create meaningful experiences, blending design, strategy, and cultural nuance.

Ateliersavant was founded to create meaningful experiences, blending design, strategy, and cultural nuance.

We see beauty in simplicity and precision. Our work bridges brands, industry, and humanity.

We see beauty in simplicity and precision. Our work bridges brands, industry, and humanity.

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